Generative AI copilots are rapidly augmenting enterprise workflows, yet the promise of transformative ROI remains elusive.
With up to 95% of GenAI projects failing to deliver value, organizations face a critical moment: continue experimenting, or strategically scale.
In Kubrick’s latest report, we explore the current state of copilot adoption, the challenges holding businesses back, and how Kubrick’s AI Business Partners are helping organizations break through the “Copilot Ceiling” to unlock real, measurable impact.
Three key blockers to copilot success
Across all failing copilot use cases, are three key blockers:
- Weak data governance
- Unclear ROI
- Low AI literacy
These issues are exacerbated by fragmented tool usage and the shadow AI economy, where personal AI accounts undermine enterprise platforms.
A new kind of AI specialist
This emerging technically takes a new kind of specialist. Kubrick’s research uncovers the growing gap between technology and business functions when it comes to scoping, building, and scaling copilot use cases.
Through real-world examples in marketing, private equity, and vendor partnerships, the report demonstrates how targeted deployment can drive operational excellence and prepare organizations for the agentic future.
As cloud costs rise and vendor competition intensifies, the window to build foundational value is closing. Organizations must move beyond ad hoc experimentation and embrace strategic implementation.
Introducing AI Business Partners
We take a look at Kubrick’s specialist AI Business Partners, a new type of consultant trained to unlock the full potential of GenAI copilots, securely, at scale, and with measurable ROI.
Break your Copilot Ceiling
Hear from Kubrick experts on how to move from personal productivity to copilot-enabled workflows that drive efficiency at scale and pave the way to Agentic AI.
Read the full report below:
