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Kubrick supports Medical Aid Films to achieve bigger impact

Kubrick is supporting international charity Medical Aid Films to increase the reach and impact of its digital health content through improved data and technology capabilities.

The partnership began in July 2021, when Kubrick worked with the award-winning charity to strengthen its data processes and enable more effective engagement with audiences worldwide. Medical Aid Films brings together health experts and creative teams to produce accessible, high-quality digital health content, reaching millions of people across more than 45 languages each year.

To support this work, Kubrick mobilized a team of volunteer consultants from across the business. More than 40 consultants expressed interest within days, enabling Kubrick to build a multidisciplinary team with expertise in data and technology.

The project team worked closely with Medical Aid Films to understand its objectives, assess existing processes, and develop a practical roadmap for improving data management and analysis. This collaborative approach has helped identify new opportunities to strengthen reporting, optimize content distribution, and improve decision-making.

Catherine McCarthy, CEO of Medical Aid Films, said:

“The opportunity to work with Kubrick has already been transformational. The team took time to understand our context and challenges and delivered a roadmap that is both practical and ambitious.”

Steven Zarnfaller, Head of Programs, added:

“Alongside strong technical expertise, Kubrick’s consultants communicate clearly and work collaboratively. They are focused, adaptable, and aligned with our capacity and priorities.”

Tom White, Associate Director at Kubrick and project lead, commented:

“Working with Medical Aid Films has been incredibly rewarding. It is a powerful example of how technology skills can be used to support meaningful social impact and help third-sector organizations strengthen their capabilities.”

Dan Tomlinson, Director of Global Strategic Accounts at Kubrick, said:

“We are proud to apply our delivery experience and talent to support such an important organization. This partnership reflects our commitment to using our expertise to create lasting value for both clients and communities.”

The collaboration forms part of Kubrick’s broader commitment to corporate social responsibility and its focus on using technology and talent to support positive social change.

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